I received an email featuring a Christmas product today. I work in advertising and I understand Q4 is the busiest time of year, but we aren’t going to start promoting our products until after Halloween. Should we start moving our time-line up to compete with other companies? In the companies defense, the email was for a Disney Christmas decoration so it does warrant an early season promotion. I know my wife and kids would love it, but Christmas in October? I do my Christmas shopping right around December 24, so this would not be beneficial for me at all.
What do the Baby Specialist women think? When do you start your Christmas shopping?
